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Southeast HVAC News
Noritz teams up with Sunbelt
Marketing to serve the Southeast tankless water heater
market.
Atlanta-based manufacturer’s representative will work
with Noritz sales team, promoting tankless in Georgia,
Florida, Tennessee and the Carolinas. |
 Noritz
America recently announced that Sunbelt Marketing, Inc. (Austell,
GA) will help cover the Southeast tankless water heater market,
effective March 11, 2021. The master distributor and buy/sell
manufacturer’s representative will work alongside Noritz’s sales
team staff in that region.
Formed in 1976, Sunbelt Marketing is “a well-established leader
among independent sales representatives in our industry,” notes
Jason Fleming, Executive Vice President and General Manager at
Noritz America. “They have a special expertise in water heating,
having worked with both storage-tank and tankless manufacturers over
the years. Their in-depth product and application knowledge, and
their numerous industry relationships will be an outstanding
complement to our existing sales team in that part of the country.”
Representing the complete Noritz line
of residential and commercial tankless water heaters and residential
combination boilers, Sunbelt personnel will serve as a
commission-based rep for the brand to the entire plumbing and
heating chain of distribution, calling not only on wholesalers, but
also contractors, builders, and inspectors, as well as specifying
engineers.
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Richard Goldsmith,
Marketing Manager at Sunbelt Marketing adds: “We are certainly
excited to have this opportunity to keep promoting tankless
technology in our region — one of the largest tankless markets in
the country — working with a pioneer in the field and a prominent
and focused player in the water heating industry. Like Noritz, we
are dedicated to contributing to the growth of energy-efficient,
hot-water solutions.”
A long-time member of the Association of Industry Manufacturers’
Representatives (AIM/R), Sunbelt Marketing is led by Tom Menefee,
President. The employee-owned company has more than 160 associates,
including 40 outside salespeople covering parts or all of 13
different states, from Virginia to Texas, for various plumbing,
piping and HVAC manufacturers. The Sunbelt sales team has more than
250 years of combined industry experience.
With six different office-warehouse locations, Sunbelt maintains
contractual, buy-sell relationships with numerous industry
manufacturers, including NIBCO and IPS Corp. The company also serves
a master distributor for a wide range of product categories, with
major focus on Piping Products and HydraPro. These marketing
activities currently extend into 30 different U.S. states. The
agency’s home office and primary distribution center in metro
Atlanta is equipped with a fully functional, live-burn training
laboratory.
For more information on the full line of Noritz tankless water
heating products, visit
www.noritz.com.
You can also telephone us at 866.766.7489 or e-mail us at
support@noritz.com.
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